Tag: professional headshot
Color Psychology in your Wardrobe
June 16, 2023
Color Psychology in your Wardrobe Did you know it’s been scientifically proven that colors have an influential psychological effect on how people perceive us, as well as impacting our moods? There’s a reason graphic designers, marketing teams, and brand designers are particular about what colors they select for their work – they want to instill…
Interview with Sylvia Waller
October 25, 2022
Interview with Sylvia Waller I had the great pleasure of meeting Sylvia Waller, Mrs. Colorado 2022, at the Women Who Soar event last month. She was a guest speaker at the event, and I was moved, inspired and motivated after hearing her speak to some of the most influential women in our community. Her thoughts…
4th Quarter Marketing Budget Ideas
October 8, 2022
4th Quarter Marketing Budget Ideas It’s the start of the 4th quarter. That means it’s use it or lose it time for your 2022 marketing budget dollars. From individual entrepreneurs to businesses large and small, it has become generally accepted that corporate headshots and branding images are important for business success in the modern era….
Headshots for Veterans
September 26, 2022
Headshots for Veterans Free Headshots for Veterans and Service Members 11 November 2022 Castle Rock Headshots supports our Military Veterans this Veterans Day by helping them build a strong professional presence with a free professional headshot. Whether you need to update your website, LinkedIn profile or marketing materials in your new career, a good headshot…
5 Reasons Summer is the BEST time to update Headshots
August 20, 2022
5 Reasons Summer is the BEST time to update Headshots We all have our reasons why we keep putting off that dreaded headshot update. We are either too busy, it’s not the right time, or we keep telling ourselves that we’ll think about it in a couple of months. Here’s 5 reasons that the…
Understanding your Audience
June 5, 2022
Understanding your Audience and Attracting your Target Market When looking to attract clientele, it’s important to gain an understanding of who your audience is and what they need from you. The persona you communicate through your headshot influences how people perceive you. It’s the difference between them choosing you over your competition. Psychology is a…
There’s A Trend Going On
February 1, 2022
There’s a Trend Going On… In both the corporate world and service industries there’s a distinct trend to portray a persona of approachability and relatability. No one wants to work with someone they don’t relate to or trust. While we work past the world-wide shut down sparked by covid, we are changing the way we…
What If I Hate Getting My Photo Taken?
January 14, 2022
What If I Don’t Feel Photogenic or I Hate Getting My Photo Taken? I hear this all the time and it’s usually when a client first arrives to my studio. I’ve got you covered! I totally understand the awkwardness of getting your headshot taken in a studio setting and it’s my job to put you…
The Power of Expression
February 9, 2021
– The Power of Expression – Does your current Headshot have LIKEABILITY? Facial expressions are a universal language. Through them, we can express love, happiness, pain, and all the other emotions on the spectrum. Your expression is what engages people to want to know you, to think you are interesting, or if it’s not a…
Headshot Cropping Done Right
July 10, 2020
Headshots are generally head and shoulders, but there’s a lot more to consider when cropping a headshot. There is a science with all visual media. Even today we are still using age old formulas designed to create a compelling photograph. One of my jobs as a headshot photographer is to make sure I get the…